Charlie Bruton – Digital Design at the Crossroads

Digital Design at the Crossroads

As part of this years Vivid Festival in conjunction with Tractor Design School, our Executive Producer Charlie Bruton took part in a sold out panel discussion alongside digital design experts at the forefront of digital innovation to provide insights into the production challenges within an industry that is experiencing unprecedented growth and change.

Is it no longer a question of which direction to take but rather how to go in every direction at once. Following the event, Charlie was featured on The Stable which created a stir of discussion throughout the industry about the innovative and disruptive possibilities the future in bringing.

“A little chaos is a good thing.” – Charlie Bruton

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Video: The New Social Networks

At the May deFrost* event held in the Frost*collective studio, our Head of Digital Martin Hoegh-Guldberg unpacked the current international trends and the applications that are quickly becoming the new social networks of choice. Focusing on these fast growing networks, Martin shed some light on this new, exploding social environment and discussed the opportunities these new social networks present to us as marketers and communicators.

 

 

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Content management has its perks

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As content strategists and marketers for #TheRocks with our friends at Sydney Harbour Foreshore Authority, we always have the chance to share some amazing exclusive content.

Here’s a secret, yummy recipe for you to enjoy: Jean Michel Raynaud’s Flourless Moroccan Orange and Almond Cake

www.hashtagtherocks.com

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Get involved with #nthsyd

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Alongside the revitalisation of the North Sydney brand developed by Frost* Design, we created a content strategy and content hub where the community can actively share their experiences in North Sydney using the hashtags #nthsyd and #happinessworkshere. The crowd sourcing concept puts the content into the hands of current and potential North Sydney workers so they can present the perspective of those who work in the area and stimulate conversations and a sense of community.

www.nthsyd.com
#nthsyd
#happinessworkshere

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Trend setters for the City of Sydney

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Martin Hoegh-Guldberg, our Head of Digital was recently invited to conduct a Social Media Training session to a team of International Student Ambassadors and the planning group for the City of Sydney Living in Harmony Festival. The session focused on the top three current social trends and how these can assist the teams to build stronger relationships with their target audiences. The session was attended by 60 people from 19 countries representing 15 educational institutes. They listened to Martin shed some light on practical techniques and strategic insights on how to best utilise different social channels – new and old – in their work with the Harmony Festival and as ambassadors.

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Video: How to sell digital marketing into your company

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Marketing Week returns to Adelaide from 25-29 August, and in preparation for the event, the team have uploaded a batch of interviews from last year’s gig – which includes a 4-min piece from The Nest Director Stuart Buchanan on how to sell digital marketing into your company.  If you’re looking to find ways to gain more traction for your digital marketing efforts, or are campaigning for more budget, this might help you out.

Find out more info about Marketing Week at marketingweek.com.au

 

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